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HomeBest FootwearHailey Bieber Serves ’90s Type In Chunky Sneakers for Fila’s Marketing campaign...

Hailey Bieber Serves ’90s Type In Chunky Sneakers for Fila’s Marketing campaign – Footwear Information


Fila has tapped Hailey Bieber to entrance the model’s new international marketing campaign, giving the supermodel and entrepreneur a canvas to precise her distinctive sense of favor, whereas using a number of the model’s iconic designs.

The marketing campaign was photographed by Renell Medrano and styled by Bieber and Dani Michelle. Bieber is featured in a variety of archival Fila items and staple kinds, together with a crewneck sweatshirt, sweater vest, outsized utility pants, puffer jacket in addition to bucket hats and Fila footwear.


Hailey Bieber stars in Fila’s new international marketing campaign.

CREDIT: Courtesy of Fila


Hailey Bieber, Fila, Global Campaign, Sneakers

Hailey Bieber stars in Fila’s new international marketing campaign.

CREDIT: Courtesy of Fila

The images seize the spirit of the ’90s, from the attire styling to the aesthetic with Bieber’s homage to the period that defines her style decisions. Working hand in hand with the model, the Rhode magnificence founder brings her personal perspective to Fila’s classics with an interpretation that’s trendy and easy.

“My fashion is ever-evolving and FILA’s designs are timeless and the proper complement to my on a regular basis wardrobe. I’m grateful for the chance to work carefully with the model to drag these iconic items and current them in a approach that appears like a real reflection of my private fashion,” Bieber defined.

The marketing campaign will launch on Oct. 18 and can be featured in digital components globally, together with outside and subway signage, digital banners, and throughout FILA social channels.


Hailey Bieber, Fila, Global Campaign

Hailey Bieber stars in Fila’s new international marketing campaign.

CREDIT: Courtesy of Fila


Hailey Bieber, Fila, Global Campaign

Hailey Bieber stars in Fila’s new international marketing campaign.

CREDIT: Courtesy of FIla

Click on via the gallery to see Bieber’s finest road fashion appears to be like via the years.

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