Havaianas has teamed up for a second collaboration with Market — although it’s not what you’d count on. Following the duo’s hit thermal flip-flop collaboration in September, the duo has reunited to launch a 2-in-1 shoe that merges consolation and ease.
Havaianas‘ signature flip flops acquire a playfully comfy end with the pair’s $120 Puffer Flip Flop footwear. The matte black type incorporates a rounded yellow and black rubber base. The type features a aspect base zipper, which a quilted puffer higher zips into to create a padded winter slipper. Finishing the pair is Havaianas x Market’s co-branded brand, showing on its straps, footbed, and higher labels. The pair notably goals to make thong sandals a year-round shoe choice — poking enjoyable on the idea of them solely being a summer time shoe.
“We’re the primary collaborator with Havaianas not simply to make a standard sandal however to revolutionize the best way we take into consideration sporting Havaianas’ merchandise in a 360 method,” stated Market founder Mike Cherman in a press release. “Constructing a completely modular system right into a sandal permits Havaianas to proceed on this highway of designing and creating new uppers for his or her already iconic line of sandals, giving wearers a extra dynamic expertise with the product and exhibiting folks world wide that these aren’t simply made for the seaside however simply as equally to equip the wearer with the instruments to hit the streets.”
To rejoice the shoe’s launch, Havaianas and Market will probably be internet hosting a restricted version of Market’s flea market-style initiative — Market by Market — the place the duo’s collaboration might be purchased previous to its official launch, in addition to choose native designers’ merchandise. The pair can even launch visuals and social media content material throughout their respective channels for the event.
Havaianas is a longtime model collaborator, having launched previous footwear and collections with Victoria’s Secret, Christopher Kane’s Extra Pleasure, Every day Paper and Rotate Birger Christensen. Market shares a equally collaborative spirit, having launched capsule collections and merchandise with Converse, Puma, Cole Haan, and Lacoste over time.